Amazon Connect Customer now measures the outcomes that drive retention and revenue

Amazon Connect Customer now scores the outcome of your customer interactions. It shows whether the customer left satisfied, is at risk of churning, made a purchase, or resolved their need in self-service. You can now see whether an interaction worked, not just how efficiently it ran. Each metric comes with a default definition you can adjust to match how your business defines success and are available both through the analytics dashboards and APIs.
 

Categories: marketing:marchitecture/contact-center,marketing:marchitecture/analytics

Source: Amazon Web Services

Share This Update