AWS Marketplace SaaS free trials now convert automatically to paid subscriptions

Today, AWS Marketplace announces that free trials of usage-based software as a service (SaaS) products can now convert automatically to paid subscriptions. When a free trial ends, the buyer’s subscription continues at the seller’s usage-based pricing, so buyers pay only for what they use after the trial. This helps sellers turn more trial users into paying customers. Buyers get a simple way to evaluate software before they buy, with no new subscription and no interruption in access.

Sellers can offer a free trial of 7 to 90 days that converts to a paid subscription at the price they set. For example, a data team can try an analytics product for 30 days and, if it meets their needs, keep using it after the trial ends. Buyers see the trial length, conversion date, and pricing before they subscribe. They receive reminder emails before the trial converts and can cancel at any time before conversion at no charge.

Sellers can create a free trial in AWS Partner Central, or update an existing free trial offer to convert automatically. This capability is available for public offers in all AWS Regions where AWS Marketplace is available.

To learn more, see the AWS Marketplace Seller Guide and the AWS Marketplace Buyer Guide.

Categories: general:products/aws-marketplace

Source: Amazon Web Services