AWS End User Messaging now supports rich media and interactive messaging for RCS across all 22 supported countries. With the new SendRcsMessage API, you can send rich cards, carousels, images, videos, and interactive suggestion buttons that let recipients take action…

Amazon SageMaker AI now supports serverless model customization for Gemma 4 E4B and 31B models using supervised fine-tuning (SFT), direct preference optimization (DPO), and reinforcement fine-tuning (RFT). Gemma is a family of open models built by Google DeepMind. In addition…

Amazon Time Sync Service introduces support for microsecond accurate time on 26 additional EC2 instance types in all commercial regions. Built on Amazon's proven network infrastructure and the AWS Nitro System, microsecond accurate time and nanosecond precision hardware timestamps leverage…

Announcing Capability Insights for AWS, an open-source solution for regional capabilities Today, AWS announces the launch of Capability Insights, an open-source solution that enables you to deploy regional capabilities data inside your own Amazon Virtual Private Cloud (VPC). This self-hosted…

Amazon SageMaker Inference now supports container image caching, enabling up to 2x faster end-to-end scaling for generative AI models during scale-out events. When your endpoint scales out, the service pre-caches your container image so new instances can start serving traffic…