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AWS Marketplace now supports solution-centric procurement with multi-product solutions — a combination of products and services from one or more AWS Partners tailored to specific industries and customer use cases. Partners can now implement their vertical expertise and solution-selling strategies…

Amazon Connect now provides customer service representatives with new AI agents that guide them through customer interactions by recommending actions, retrieving information, and executing tasks on their behalf. For example, an AI agent can guide a representative through processing a…

Today, AWS announces the availability of AWS Partner Central in the AWS Management Console, simplifying access for AWS Partners to Partner Central and the AWS Marketplace Management Portal, and introducing APIs that offer integration and process automation capabilities. The integration…

Today, AWS announced the expansion of its AWS Resilience Competency program to include Technology Partners, helping customers identify and implement software solutions that enhance the availability and resilience of their critical cloud workloads. This new offering addresses the growing demand…

Amazon Connect launches real-time AI agent assistance and contact summarization for Salesforce Contact Center with Amazon Connect (SCC-AC). It enables Connect AI agents to automatically leverage customer information and knowledge base articles from Salesforce CRM for accelerated issue resolution and…

AWS announces a major expansion of the AI Competency (formerly Generative AI Competency) in the largest Specialization launch to date including 60 validated partners across three new Agentic AI categories: Agentic AI Tools, Agentic AI Applications, and Agentic AI Consulting…